AdWeek- Now is the Optimal Time to Invest in Podcast Advertising
Parallels between early internet advertising and podcast advertising suggest there's no better time to get into podcast advertising than...
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Peter Sengenberger
- Dec 29, 2019
- 1 min
Apple Data Proves Podcast Audiences are Responsive & Engaged
Wired just released this article by Miranda Katz, and it's absolutely worth the read; Apple data shows podcasts audiences are super...
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Peter Sengenberger
- Nov 6, 2019
- 1 min
IAB Tightens Podcast Advertising Measurement Guidelines
The podcast advertising industry welcomed an the IAB's updated podcast measurement guidelines. This comes on the heels of Apple's...
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Peter Sengenberger
- Jul 17, 2019
- 1 min
Podcast Advertising 101
How podcast advertising works in 2 minutes. Learn how marketers are using podcast advertising to grow their brands are ROI....
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Peter Sengenberger
- Jun 12, 2019
- 3 min
Six Questions to Ask Your Podcast Media Agency
Podcast advertising is surging in popularity among advertisers, but no matter who you talk to in the industry, they’ll tell you that...
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